Impact method

Impact method

Empowering Davids to beat Goliaths

This is the process that underpins every campaign and project I've worked on. I developed it with Clearcase, and update it regularly with new learnings.

You can use it to:

  • take a stand against corporate misbehaviour
  • lobby a decision-maker
  • organise a protest or other action
  • design a transnational campaign for all the above
  • or simply to challenge power, whatever your cause, and in any context

Let's go.